How to Avoid the Google Sandbox Explained
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The Google Sandbox was introduced in 2004 to combat spam. It used to be a few years back that you could register a new domain put up a couple doorway pages, use a cloaking program and submit to a link farm and start ranking and making money. Google had to find a way to stop new sites from ranking that quick so they introduced the sandbox. All new sites(not all – we will discuss later how to escape the google sandbox) are thrown into the sandbox and are not allowed to rank for any keywords that are even slightly competitive. This cuts down on the spam that gets through and may even discourage some from using black hat, unethical seo and start going white hat. Of course Google still has spam but I do believe the sandbox does help a lot.
The introduction of the Google Sandbox made some webmasters mad. They didn’t think it was right that you should have to pass through a sandbox. They were looking past the benefits down into the minor discomforts.
Without the sandbox I think we would have to fight with a lot more spam. And google serps might look a lot more like yahoo which would not be good anyway you look at it.
So anyways now you know pretty much the jist of the Google Sandbox and what it is all about. Is there a way to escape being dropped in it and if so is it ethical? The answer is yes. It is possible and ethical.
How can I Avoid the Google Sandbox?
Goto www…. and download the free tool which will get you out of the sandbox within 24 hrs or if you haven’t entered yet will swish you right on past that phase. Is it that easy?
Not quite like that. But it is pretty simple and with a little work you can skip the dreaded sandbox. Just read on….
It is said that a older domain can escape the sandbox easier than a newly registered domain. Whether this is true or not really doesn’t matter as I have used these techniques to escape the sandbox with new domains and it worked so old or new is not really a factor in my approach.
So if you still plan on registering a domain here are some points you should think about. Firstly is it the best scenario? Can I find a older domain which is already established, got a good importance value and some good quality links. If so is it realistically priced? Sometimes it is cheaper to find a already established domain versus registering one and spending all that time on writing content, gaining back links, gaining trust etc etc.
So that may be a option you should consider.
Secondly remember to keep your domain short, easy to remember and very few or no dashes. A long domain with many dashes can be considered spam and assume the more dashes the probability the longer you will be in the Google Sandbox.
The Duration of Registration for your Domain
A domain that is just registered and the expiration of that domain is only a yr away has a much higher chance of being sandboxed longer than a domain that is registered for 5 or more years. Spammers usually register a domain for a yr so you can take advantage of this and pay the extra $40 and register your domain for 5 yrs.
But… How can I completely avoid the Google Sandbox?
The above factors will help you get out faster but will not necessarily on their own make your site avoid the Sandbox. But don’t skip over it. You should use every avenue to get out or through the sandbox.
-Short Domains- First of all as we talked about just a little while ago on the domain registration you should keep your domain name short, too the point and easily remembered. Not only is this necessarily for your visitors but short domains come out or faster and are easier to use to avoid the sandbox all together.
-Keep a low profile- Try and keep a low profile while you write your content. What I mean is don’t request links, or otherwise let your URL out of the Internet. You do not want Google crawling yet. This may seem strange. You are probably thinking the faster Google knows about my site the faster I can get my site out of that dreaded black hole. But this is not the case.
-Write Quality Content- While your profile is low try and write lots of quality information on your subject. Information that visitors are likely to link to, tell their friends about and come back later to read again or read other articles. This is what I refer to as killing content and is crucial to both avoiding the sandbox, ranking and converting traffic.
-Uniqueness is everything- Make sure all your content, page titles and descriptions are unique. Sites that have the same title and description for a bunch of pages will be likely to spend a longer period in the sandbox, less likely to be able to avoid it and is a good way of telling Google your a spam site.
Also try and find something you can do to make your site spectacularly unique in your area of target. This could be a free tool, FAQ(which nobody else seems to have), information on a certain type of product which also is not found anywhere else. You will soon see how this can help you majorly in your escape from the Google Sandbox.
-Error this element could not be found- Use a error detector tool which you can find by doing a Google search. Check your site for all errors. Make sure you fix these. Also make sure all pages are unique and not duplicates. You will have to do this manually.
-Link Building- This is the LAST element and must not be done side by side with the above elements. After you finnish building a good amount of content(as much as you can – depending on the competition you may want to write more) you can start link building. And I mean one-way link building not link exchanges, three-way link exchanges, forum/guestbook spamming and all other methods that are discredited by Google. Link exchanging does still work and I still think it should be used if possible however not yet. Like I said it is discredited which means it is highly spammable. Do not use methods that are discredited with new sites. Instead we have to have one-way quality links.
There are two ways you can do this. Both I highly recommend.
-Submitting Articles- Depending on the SEO circle it is debated as to their worth. Usually this is because they are not used correctly. A webmaster will write or have 5 articles written and submit them to 500 sites. This is ineffective and will not be helpful in escaping the sandbox. Instead write 1/2/3 article/s per site(never submit each article to more than one site). This is tedious but VERY effective. Try submitting these articles to a article directory that is directly targeted towards your topic. These will be even more effective. Ohh and before I forget DO NOT use the content on your site to submit as articles. Your site being new Google will probably find the article directories copy first and assume you are using their content. Either way it is a bad idea.
-Link Building by Request- This is the best way to avoid the sandbox but the hardest. This really depends on the target. So what exactly is this ‘link building by request‘? What I mean is finding resource sites that are directly related to your site. This is sometimes hard depending on the topic. If you can find a non-profit resource site that will link to you these are the best. And I mean content links not ‘links page’ links. Try and have the webmaster put your link someplace on the site near related content to your site. This is far more important than the PR of the site.
“Okay now I knew all that. You provided no steps I can use to avoid the sandbox….”
But thats the beauty of it. Yes these are steps that can be used to rank for organic search engine results. These steps if instituted in the process I provided can help you avoid the Sandbox all together. I do not guarantee your specific site can avoid it because there are too many variables but I do know that this process has worked for me many times. I used these exact principles to escape the Google Sandbox and rank top ten for my clients most targeted keyword.
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4 Comments on this post
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Raja said:
Hi,
The information in this site is so good and useful for an ethical website optimization, I saw this url someware at seochat.com its really appreiciated for the one who gave me this information. thanks a lot.
Regards,
September 29th, 2006 at 5:52 am -
visio said:
Raja the comment is much appreciated. I spend alot of time working on writing these articles to be the most informative and accurately presented. I am very happy you found the blog helpful. Feel free to tell your friends as well
September 29th, 2006 at 9:34 pm -
Peter panfried said:
it’s not really that simple to avoid the sandbox and you have left hundreds of questions unanswered.
October 23rd, 2006 at 8:18 pm -
visio said:
Yes Peter it is that simple. I have used these methods on hundreds of sites. I have had numerous seo clients who I have guided through the sandbox. It is that simple it just has to be done in the right fashion or it won’t be.
You said i left hundreds of unanswered questions. Well I certainly didn’t mean to so if you would tell me the questions I would love to answer them for you.
If you are having trouble getting out of the sandbox send me a email or post on the forums and I will see what I can do to help you out.
The sandbox is a strange place. Some sites can escape it overnight without doing anything. others in more competitive fields take a terribly long time to get out however I have never had a site that was in the sandbox over a month.
I would love to hear your questions and comments. I am always willing to listen to anyones ideas.
Thanks for the comment!October 23rd, 2006 at 8:26 pm




