Why does my site get crawled but not indexed by Google?
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Your site is trampled all over by those pesky little robots but the one labeled Googlebot seems to do nothing but eat up bandwidth. Should I ban Google or limit how much bandwidth it can use? When a robot crawls a site doesn’t mean they are gathering data to index in their giant databases of information?
Whatever you do DON’T ban Googlebot. It is like cutting off the life supply of your site. I have heard of people doing this and it makes me cringe. How could anybody be so stupid? Forgive me but even in my ignorant days I never thought up that one.
Learn how to get indexed in Google and what type of links pass value to your site.
Google may crawl your site from time to time and not update old or index new content. Why is this? Because Google is a smart search engine. Right about now you may not be thinking so but trust me they know what they are doing. Googles results are based on links and a small site needs links to get inside pages indexed. Google crawls all the time and if it finds something worth indexing it will index it if there are links pointing to it that have value or enough indexed sub-pages are linking to it. If you have a good well indexed site and are just trying to get one page indexed try putting a link from the home page. This usually does it.
What kind of links pass value?
Well first we should figure out which don’t. Sites/pages that are not indexed don’t pass value as don’t sites or pages that are banned from Google. Links with nofollow tags are not tracked by Google although they do follow the link they just don’t pass any value to it. MSN seems to not follow this rule at least currently.
Links on blog comments generally have nofollow tags unless it is a home-made blog service which means they will not pass value to your site. Ohh BTW notice I say ‘value’ and not ‘PageRank’? Because PR has no influence on rankings but the value passed to a site does. They are totally different. PR can be inflated but value can’t. I sometimes refer to it as Value-Rank.
Links from related sites within content pass the highest value. Links on related sites that are not near related content still pass good value but links on irrelevant sites will be very low value especially if they link to other un-related sites. Links from links pages(pages specifically made for link exchanges), forums, directories and other forms of links commonly spammed are being dis-valued by Google. This does not mean Google stopped counting them. It means the value was lowered so they couldn’t cause as much damage. It means instead of 50 links page links taking a ranking 5000 may not do it. Google is trying to discourage spamming using these methods. Forums can be a good way of gaining some traffic but they are one of the worst ways to build backlinks.
The best way to build backlinks is to create a tool, article, news item which works as linkbait to garnish links without you doing anything. This tool/resource must have something that makes other webmasters link to it. Writing about controversial topics can be a way of linkbaiting. I would go through it all but I think Aaron Wall did a good job of writing about it here – Heck he even got me with his linkbait 
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